Anchor Distilling Company Launches Hophead Vodka

San Francisco (Dec. 10th, 2012) - Founded in San Francisco more than 100 years ago, Anchor Brewing & Distilling Company, widely known for its long history as visionaries in the craft beer and spirits industries, continues to remain an innovator in the beverage industry. Anchor Brewing Company was resurrected in 1967 by the pioneer of modern craft brewing, Fritz Maytag. In 1993, in a small distillery beneath the brewery, Anchor set out to blaze a new trail for spirits, introducing Old Potrero Whiskey and Junipero Gin, sparking a craft spirits movement in the U.S. Today, after nearly 15 years since Genevieve Gin was released, Anchor Distilling Company continues its tradition of artisan craftsmanship with the launch of HOPHEAD Vodka. Distilled entirely from two types of dried hops from Washington State's Yakima Valley, HOPHEAD is a vodka built on flavor, but is not a "flavored" vodka. This premium craft vodka captures the fresh, aromatic character of hops without the typical bitterness. David King, president of Anchor Distilling and the creative mind behind brands like No. 3 London Dry Gin, The King's Ginger Liqueur and Pink Pigeon Rum, arrived at Anchor in 2011 and was immediately mesmerized by the aroma of hops permeating Anchor's brewery and distillery. No stranger to innovation, David thought, "We have all these hops and a distillery on site - why not combine the two?" After much experimentation, head distiller, Bruce Joseph and brew master, Mark Carpenter, two of the original visionaries of Old Potrero Whiskey and Junipero Gin, developed HOPHEAD Vodka using Anchor's small copper pot stills and two varieties of hops used in the brewery. "We've been looking to add a vodka to our portfolio for quite some time, but couldn't seem to find the right fit," added King. "So we decided to distill our own, blending the history and heritage of our brewery and distillery, creating an amazing liquid that fits perfectly in our portfolio of craft spirits." TO READ MORE, PLEASE CLICK HERE HOPHEAD Vodka World's 1st distilled hopped vodka West Coast Inspired? SRP $29.95 45% ABV "Blending the history and heritage of our brewery and distillery, we've created an amazing liquid that fits perfectly in our portfolio of craft spiritis." Anchor Distilling Company aims to provide the bridge between discerning buyers and the world's finest spirits. A privately owned distiller and importer, Anchor boasts an artisanal portfolio with more than 300 specialty products from nearly 20 countries. All products are from multigenerational, family-owned companies and are sought by connoisseurs for their superior handcrafted artisanal qualities. From a distilling perspective, Anchor is dedicated to creating very small batches of traditionally distilled spirits. For more information, please visit www.AnchorDistilling.com.

Contact: 

MEDIA CONTACTS: Alison Fisker West PRalisonf@r-west.com 415.269.1004 Liz Brusca Anchor Distilling David King, President, Anchor Distilling Company Companylbrusca@anchorsf.com 415.863.8350 1705 MARIPOSA STREET SAN FRANCISCO, CA 94107 TEL (415) 863-8350 FAX (415) 552-709