Blt Restaurant Group Chooses The Winner Of Its Name Game Contest

The results are in, and GO Burger has won the Name Game! The nationwide contest was launched by BLT Restaurant Group on April 1st, allowing competitors to enter names up until April 30th on their website (www.bltrestaurants.com). People from across the country entered the competition, and the final four were selected out of over 3,800 entries. Between May 5th and May 10th the public voted for either GO Burger, The Burg, Union Burger Bar and Sliders. We are pleased to announce that GO Burger won by a landslide.

The name GO Burger was selected by five individuals:

� Brian Leary, NYC
� Jonathan Tobkes, NYC
� Nick D'ambrosio, Lyndhurst, NJ
� Lyn Evans, Pompton Plains, NJ
� Latrice Jones, Green Bay, WI

The $4,000 prize will be shared amongst them while the second and third place runners-up [listed below] will each be awarded $250 gift certificates to BLT Restaurants.

First Runner Up: Sliders
� Theresa Sigo, Honolulu, HI
� Jennifer Kieper, Las Vegas, NV
� Roseanne Lewis-Maloney, Lakewood, OH
� Julia Ruff, Wilmington, DE

Second Runner up: The Burg
� Adhab Al-Farhan, Chicago, IL
� Kurt Kline, Cosby, TN
� Michael Turkell, Brooklyn, NY

GO Burger locations will open in New York City (1450 Second Avenue between 75th and 76th Street), Los Angeles (6290 Sunset Boulevard between Vine Street and Argyle Ave) and Washington DC (1317 Connecticut Avenue between Dupont Circle NW and N Street) in the next several months.

Apropos to the new name, BLT Restaurant Group also launched a food truck in New York City this past month also called GO Burger.

ABOUT BLT RESTAURANT GROUP

BLT Restaurant Group is owned by Jimmy Haber and Keith Treyball, and comprised of BLT Steak in New York City (2004), Washington DC (2006), San Juan, Puerto Rico (2006), White Plains, NY (2007), Los Angeles (2008), Scottsdale, AZ (2008), Atlanta (2009), Miami (2009), Hong Kong (2009) Charlotte (2009) and Waikiki (2009); BLT Burger in New York City (2006) Las Vegas (2008) and Hong Kong (2009); and BLT Fish and Fish Shack (2005), BLT Prime (2005) and BLT Market (2007) in New York City. The group has recently launched the GO Burger Truck in New York City (2010), to be followed by three new storefront GO Burger locations in Washington DC, Los Angeles and New York City this year. Upcoming projects also include BLT Bar & Grill opening summer 2010 at the W New York - Downtown, Casa Nonna, a family-style Italian restaurant in Washington DC, as well as a restaurant planned for JW Marriott Chicago.

Contact: 

Katherine Bryant Flaherty / Jackie Goldstein
Bullfrog & Baum
212-255-6717
katherine@bullfrogandbaum.com
jgoldstein@bullfrogandbaum.com