Color Your World With Red And Blue Hours, A New Nightlife Concept At Le Bar Du Plaza Athenee In Paris

Bar Manager Thierry Hernandez and Artistic Director Julien Lambert create new scenes at legendary Dorchester Collection address in the heart of Paris, showcasing signature cocktails and soul-stirring settings for everyone's favorite after-hours pursuits
Let red and blue become you at Le Bar du Plaza Ath�n�e in Paris. The sleek and sensuous cocktail lounge at Hotel Plaza Ath�n�e on Avenue Montaigne is drawing cocktail sophisticates and scenesters alike with the launch of Red and Blue Hours, two new nightlife concepts that combine to create brand new soul-stirring - and shaking - settings for everyone's favorite after-hours pursuit. Drenched in blazing thematic lighting, imaginative signature cocktails, and an authentic-yet-welcoming air of exclusivity, Red and Blue Hours usher in a completely new atmosphere and position the Dorchester Collection hotel as the brightest destination in the City of Light from dusk through the wee small hours of the weekend.

Blue Hours get rolling in a hurry at Le Bar du Plaza Ath�n�e, welcoming patrons during the happiest of hours from 6:00pm to 10:00pm through the week. The colorful concept is a play on the blue-lit sculpted glass bar and subtle background music that create an atmosphere for loosening up and letting go with friends, associates and maybe even a stranger or two. While the atmosphere may have changed, celebrated Bar Manager Thierry Hernandez will still be serving some of his signature cocktails for the Blue Hours and beyond, with "cocktail experiences" such as the rose petal-topped Love Mojito and the shimmering blue Bombay Bahia, a Bombay Sapphire concoction best savored with a svelte twist of lime.

Red Hours arrive at Le Bar du Plaza Ath�n�e with a rush of rhythm, transforming the space into a sizzling, electro-rock scene on Thursday, Friday and Saturday nights from 11:00pm to 2:00am. The tradition-smashing brainchild of new Artistic Director Julien Lambert, Red Hours unfurl as a riot for the senses, with the sculpted bar glistening in vivid Plaza Ath�n�e red and resident DJ Villanova mixing electronica and rock 'n' roll in a new DJ booth and through a newly upgraded sound system. The transformed atmosphere is ushering in a fresh scene to the already popular bar and drawing lots of attention from younger jetsetters. Laid-back, offbeat yet thoroughly audacious - particularly within the elegance of Hotel Plaza Ath�n�e - Red Hours offer table bookings with bottle service and plenty of room to get to know one another - whomever you might be.

Le Bar du Plaza Ath�n�e is also enticing the international elite with Thematic Evenings that are, quite simply, to die for - assuming you are on the list. Created by Artistic Director Lambert and playing out through Red Hours several evenings each month, the thematic occasions are reserved for the "Happy Few" to mark fashion weeks, artistic celebrations and highest-caliber events. Peopled by invitation only, the highly desirable Thematic Evenings are limited to privileged clients who receive notice via the updated Bar du Plaza Ath�n�e website or on their personal Facebook account. The Red Hours concept has also been 'exported' to the trendiest locations elsewhere in France and beyond on the "Red Hours Tour," to mark fashion weeks, people events or artistic celebrations - most recently to Hotel Byblos at Saint Tropez.

Rates at Hotel Plaza Ath�n�e from 750� per night, pending availability. For more information or to make reservations, please call (800) 650-1842, or visit the hotel website at www.plaza-athenee-paris.com.

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Editors Notes
The Dorchester Collection is the successor to the Dorchester Group, originally established in 1996 to manage a portfolio of some of the world's foremost luxury hotels in Europe and the