Kim Holman Named Director Of Marketing For Wixon Inc.

Wixon Inc., a manufacturer of seasonings, flavors, and ingredients for the food and beverage industry, has named Kim Holman as Director of Marketing. She has been serving as a marketing consultant for Wixon since 2007.

"We're happy to have Kim at the helm of our marketing initiatives as Wixon continues to grow its brand and product line," said Peter Gottsacker, Wixon president. "She is a proven communicator and the skill sets she brings to the table will enhance our commitment to drive innovation and exceed our customers' expectations."

Holman's responsibilities include managing all marketing, advertising and promotional activities and staff, overseeing business development activities and trade shows, and providing analysis of customer research, market conditions and competitor data.

Holman's extensive marketing background includes 12 years with SC Johnson, Racine, overseeing marketing initiatives, and as a brand manager for a variety of products and new business ventures. After leaving SC Johnson, she started her own business, VIM Marketing.

She received her Master of Business Administration degree from Marquette University and her Bachelor of Science degree in business from the University of Arizona-Tucson.

Holman resides with her husband and children in Muskego.

Wixon is a fully integrated food and beverage ingredient leader providing custom-ground spices, blended seasonings, flavor technologies, protein expertise, and consumer products and packaging. Wixon's brand promise of Service Driven Culinary Science gives customers the added benefit of food technology enhanced by the creativity of culinary arts. With its advanced scientific and culinary capabilities combined with a passion for service, Wixon drives innovation and provides solutions for its customers. Besides custom flavor formulations, Wixon offers R&D, product development, packaging options, inventory management, and just-in-time delivery. Wixon is ISO9001 certified and QAI Organic Certified. Its campus is located at 1390 E. Bolivar Ave. in the Milwaukee suburb of St. Francis, Wis., 53235. More information on Wixon or any of its products may be obtained at www.wixon.com or by calling (414) 769-3000.