On-premise Beverage Professionals Meet At The Vibe Conference In Las Vegas
Now in its third year, the VIBE Conference (Very Important Beverage Executives) has been fine-tuned into an event guaranteed to deliver a program, trend-forward tastings, and networking opportunities that help achieve the most important objectives of their Chain on-premise beverage executive attendees. Each year, the event brings together owners, operators, beverage directors, marketing VPs, and F&B executives from recognized restaurant companies, hotel chains, cruise-lines, and casino businesses across the country. The 2012 event will run in Las Vegas from March 13-14 (www.vibeconference.com).
VIBE offers attendees an executive level education forum in a general session and interactive workshop environment. This year they will deliver top speakers on executive business development topics including keynotes by Peter Sheahan, Founder and CEO of ChangeLabs, Chip Eichelberger CSP, Peak Performance, Motivation and Amber MacArthur, New Media Author, Strategist, and TV Host. Niki Leondakis, President and Chief Operating Officer of Kimpton Hotels and Restaurants will deliver the Industry Keynote. Additional speakers include Jon Taffer, President of Nightclub & Bar Media Group and Stephen Barth - Emcee, President and Founder of HospitalityLawyer.com. Warren Solochek, Vice President, Client Development of The NPD Group, Inc., Mike Ginley, President, Next Level Marketing, and David Henkes, Vice President of the On-Premise practice for Technomic will each share some ground-breaking beverage and consumer research.
In addition to the opportunity to hear from outstanding industry and business professionals, attendees will interact with 87 different sponsor companies by seeing new technology products and programs that are driving the industry, and by tasting wine beer, spirits, mixers, and alcohol-free beverage products throughout VIBE, including exciting cocktail creations by some of the country's best celebrity mixologists representing companies such as industry icons Pernod Ricard, and Diageo. They'll taste an ever-expanding array of beers, and a wide assortment of wines, including selections from Anheuser-Busch, Crown Imports, and Constellation Wines US.
A highlight of the VIBE Conference is the VIBE Vista Awards. These awards are given to companies which create positive initiatives that spark beverage sales, innovations that contribute to operational efficiencies, training and service programs that lead to the highest quality standards and operational practices. Award winners will be announced during the conference at their awards ceremony on Tuesday, March 13th.
About Questex Media Group LLC
VIBE Conference and the Nightclub & Bar Media Group are properties of Questex Media Group, a global media organization serving multiple industries including hotel and hospitality, travel, technology, beauty, spa, among numerous other specialty industries with its well-established, market-leading publications, events, interactive media, research, and other marketing and media related services.
Steven Wilson / Cindy Lyster
B|W|R Public Relations
swilson@bwr-la.com / clyster@bwr-la.com
310.550.7776