Restaurant Industry Outlook Continues To Improve As Restaurant Performance Index Tops 100 For The First Time In More Than Two Years

Restaurant Industry Outlook Continues to Improve as Restaurant Performance Index Tops 100 for the First Time in More Than Two Years Same-store sales and traffic levels turned positive; Operator optimism continued to gain strength


(Washington, D.C.) Fueled by improving sales and traffic levels and growing optimism among restaurant operators, the National Restaurant Association's comprehensive index of restaurant activity rose sharply in March. The Association's Restaurant Performance Index (RPI) stood at 100.5 in March, up 1.4 percent from February and its strongest level since September 2007. In addition, the RPI rose above 100 for the first time in 29 months, which signifies expansion in the index of key industry indicators.


"The RPI's solid performance in March was driven by improvements among both the current-situation and forward-looking indicators," said Hudson Riehle, senior vice president of the Research and Knowledge Group for the Association. "Restaurant operators reported net gains in both same-store sales and customer traffic in March, the first time in 31 months that both indicators stood in positive territory."


"In addition, restaurant operators are increasingly optimistic about growth in sales and staffing levels in the months ahead, while their outlook for the economy soared to its strongest level in five years," Riehle added.



Watch a video of Riehle's monthly restaurant industry update.


The RPI - a monthly composite index that tracks the health of and outlook for the U.S. restaurant industry - is constructed so that the health of the restaurant industry is measured in relation to a steady-state level of 100. Index values above 100 indicate that key industry indicators are in a period of expansion, while index values below 100 represent a period of contraction for key industry indicators. The RPI consists of two components, the Current Situation Index and the Expectations Index.


The Current Situation Index, which measures current trends in four industry indicators (same-store sales, traffic, labor and capital expenditures), stood at 99.0 in March - up a solid 2.4 percent from February's level of 96.7. Although the same-store sales and traffic indicators turned positive in March, the labor and capital expenditure indicators continued to lag behind, which led to an overall reading below 100 for the Current Situation Index.


For the first time in 22 months, restaurant operators reported net positive same-store sales. Forty-three percent of restaurant operators reported a same-store sales gain between March 2009 and March 2010, up from 28 percent of operators who reported higher sales in February. In comparison, only 36 percent of operators reported a same-store sales decline in March, well below the 57 percent of operators who reported negative sales in February.


Restaurant operators also reported a net increase in customer traffic in March, the first positive reading in 31 months. Forty-one percent of restaurant operators reported an increase in customer traffic between March 2009 and March 2010, up from 25 percent who reported higher customer traffic in February. Thirty-six percent of operators reported a traffic decline in March, down from 55 percent who reported lower traffic in February.


Along with improving sales and traffic performances, restaurant operators reported a moderate uptick in capital spending. Thirty-six percent of operators said they made a capital expenditure for equipment, expansion or remodeling during the last three months, up from 30 percent last month and the highest level in five months.


The Expectations Index, which me

Contact: 

Annika Stensson (202) 973-3677 astensson@restaurant.org or Mike Donohue (202) 331-5902 mdonohue@restaurant.org

National Restaurant Association on Twitter and Facebook . Watch a video of Hudson Riehle's monthly industry update.