The Rose Consortia Takes Over For Rose Avengers & Producers

The Rose Consortia is proud to announce that it has taken over the duties of Rose Avengers & Producers (RAP). Creative Furnace, the former management firm for RAP, sees this move as the next logistical step in bringing together those who are passionate about great rose - and who want to share it with the world. The Rose Consortia is replacing Pink Out! SF with Rose by the Bay and moving the annual event earlier in the year to Tuesday, April 23rd. Hosted by Chef Rob Lam of Butterfly restaurant, the Rose by the Bay media and trade tasting will take place from 3:00pm to 6:00pm, while the consumer tasting is from 6:30pm to 9:00pm. Winery registration, and trade and media registration, are now open for the celebration. Consumer tickets are $45 each in advance, $55 at the door (if available) and go on sale March 1st.

"The renaissance of ros? has truly matured over the past decade," says Consortia co-founder, Joel Quigley of Creative Furnace. "After eight years of avenging the wrongs done to dry rose, we felt that RAP, along with a cadre of other champions, achieved this goal. We see The Rose Consortia as a way to update our vision as we continue to evangelize and educate. Initially, we aren't going to rock the boat too much, however, we're excited to see where the next decade takes us as we get feedback from our members and fans."

Rose by the Bay's extensive walk-around tasting will feature 40+ classic still and sparkling dry roses from throughout the world and Chef Rob Lam's brilliantly presented, rose-inspired Pan-Pacific bites created from the freshest, sustainable and organic ingredients. To celebrate the launch of the 2013 season of rose and the America's Cup challenge in San Francisco, all participants will be encouraged to sport their best, coolest, or most extravagant nautical wear.

The Rose Consortia Winery Membership is offered as an a la carte menu and has several options, including online directory listings and participation in The Rose Consortia's signature event, Rose by the Bay. Affiliate Membership is complimentary for trade, media and consumers. Complete details on the event and membership are available at www.TheRoseConsortia.com.

Where: Butterfly Restaurant, Pier 33 @ Bay Street, The Embarcadero, San Francisco
Date: Tuesday, April 23rd 2013
Media & Trade Tasting: 3:00pm - 6:00pm / Credentials Required / Click here to request passes
Consumer Tasting: 6:30pm - 9:00pm
Consumer Tickets On Sale March 1st: $45 Advance Online / $55 at door if available

Interviews and high resolution photos available upon request.

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