Wines From Valencia Head To The U. S. Market

A consortium of 11 wineries in the Valencia and Utiel-Requena appellations of origin in Spain have joined together to build awareness of their regions, wineries and wines among U.S. wine importers, distributors, sommeliers, beverage directors, chefs, retail shops, industry experts, the media and consumers.


The wineries participating in the U.S. campaign, Wines From Valencia, are:



Valencia Designation of Origin:

Anecoop (www.anecoop.com)

Baron�a de Tur�s (www.baroniadeturis.es)

Cherubino Valsangiacomo (www.cherubino.es)

Bodegas Enguera (www.bodegasenguera.com)

El Villar (www.elvillar.com )



Utiel-Requena Designation of Origin:

Aranle�n (www.aranleon.com)

Covi�as (www.covinas.com)

Dag�n Bodegas (www.dagonbodegas.es)

Dominio de la Vega (www.dominiodelavega.com)

Pago de Tharsys (www.pagodetharsys.com)

Bodegas de Utiel (www.bodegasdeutiel.com)



Each of the 11 wineries has selected two wines for promotion in the U.S. campaign. The wines represent the diversity of the region: reds, whites, sweet wine, red sweet wines, sparkling sweet wines, cavas, rose cavas, blends and 100% varietals.



The Valencia Designation of Origin represents more than 32,000 acres and nearly 12,000 vine growers who use both modern and tradition methods to produce a wide range of wines. The region produced over 44 millions bottles of wine in 2009.



Utiel-Requena is a 695-square mile plateau in the interior of the province of Valencia, which sits at an average altitude of 700 meters, 43 miles from the Mediterranean. At Las Pilillas, an archeological site in the region, evidence of winemaking dates to the Iberian era (4more than 2,500 B.C). The Utiel-Requena Designation of Origin is the exclusive region for the Bobal variety. In 2009, over 25 million bottles of wine from the region were sold.



Wines From Valencia has engaged Publicis Modem, an international multi-channel digital experience agency for its U.S.-based marketing and publicity campaign. In addition to its social media and publicity efforts, the campaign will include wine tastings in the fall, 2010 in Chicago, Miami and New York.


For more information please visit WinesFromValencia.com