Interview with Mixologist Leo Robitschek of Eleven Madison Park - New York, NY
Emily Bell: What drew you to restaurants and, in particular, mixology? 
  Leo Robitschek: I  worked in hospitality through college, then I bartended. I was a really, really  bad bartender. One of my coworkers had been an investor at Sushi Samba. I worked at Sushi  Samba, the one at 7th    Avenue South. Paul Tanguay was the beverage  director for both locations. He ended up founding Tippling Brothers with [Tad]  Carducci. But at that time he was a big stocky guy. He made us take mandatory  classes on Tuesdays about sake, wine, and spirits. Coming form Miami, I thought I knew, but I realized I  didn’t know much. 
I started really liking wine first. From wine I moved on to sake and beer and spirits. I started playing around with different fresh juices, learning how to taste spirits, then I moved on to a few other places. The last six years at Eleven Madison Park really sort of changed my mindset and got me more into classic cocktails. I picked up any book that I could, I went to any seminar that I could. I worked with a lot of great, like-minded people. From there I sort of fell in love.
EB: Were you trained  in bartending or mixology? 
  LR: I learned the  basics from Sushi Samba—one of the  first locations that was really doing fun things, they had a Pisco Sour on the  menu that actually used egg whites, fresh juices, and fresh fruits. It was not  my style of cocktail, but nine or ten years ago, using fresh juices, fresh  fruits, it was a big deal. It was a very fruit and kitchen-driven program. At  that time, not many people were doing classically-driven programs using more  spirits and bitters like they are now. 
EB: Is that where  you land on the cocktail map? 
  LR: I think I’m  definitely a bit more classically-driven. My roots are definitely in the  classics. I enjoy using different spirits. While I’m pretty blessed to have an  amazing produce section at Eleven Madison  Park, we do definitely use a lot of that, it’s not completely my style. I’m  not going to make a ginger raspberry Mojito. Not that there’s not a place for  that. I’d rather make sure every single thing in a cocktail is there for a  reason. I’d much rather showcase the whisky or gin, maybe using fresh fruits or  juices or other spirits, but everything should be there for a reason, in my  opinion at least. 
EB: What are you  favorite flavor combinations? 
  LR: I love  bitters. Love, love, love bitters. I like playing with whisky, obviously.  Bitters and sour, I love citrus and bitters. A lot of people traditionally  don’t like mixing the two. You sort of learn they don’t go together. I like  playing with aromatized wines a lot. They’re lighter in alcohol, so they work  so well in many ways. Stuff like Cocchi Americano, Lillet, or vermouth. A lot  of people don’t [use] vermouth as a base spirit. I like playing with those and  Sherries as well. 
EB: What are some  current trends you’ve seen in the cocktail market? How have trends changed? 
  LR: I think  people call a lot of things trends. There are so many different facets of  bartending. There’s definitely a place for all of them. Some people have fresh  produce, and fresh kitchen-to-bar programs. That’s cool and inspiring and  great, but it’s not what drives me. There’s a trend in aging spirits. I think  it’s great—what you can get from some cocktails—but sometimes it’s a little  overdone. Realistically you don’t want to oxidize a vermouth, it just sits  there over a month. Sometimes the flavors are great. 
My favorite trend is people trying to do craft cocktails all over the place. I don’t know if it’s a trend as much as more people getting inspired to learn. I can walk into restaurants now and see people trying to do creative things. Before, you’d have basic flavoring components. Even places like TGI Fridays now, they’re trying to do some classics on the menu. I think that’s pretty cool. I love that people are exploring a lot more in bitters, bitters in general, and amaros. I just think it’s getting a little obsessive, that every single person is making a bitter now. I don’t know if that’s completely necessary. Another trend I enjoy is using the iSi infusions. It’s an amazing way to infuse a spirit with only certain things, obviously for a shorter amount of time.
EB: What goes  into creating a cocktail? How long does it take to create a new cocktail?
  LR: It’s one of  these things where you might have inspiration for a drink and think “Oh my god this  could be delicious.” And you could make a cocktail and the first is perfect.  You try doing different incarnations and no match. Or it could be an idea that  just doesn’t come out. You might make 100 of that cocktail until you achieve a  balance you want. Sometimes I’m inspired by guests. We have bartenders choice  on the menu. Guests want this spirit and they want you to make it with different  kinds of flavors. That’ll inspire me to play and make something. 
At Eleven Madison Park I keep the bar menu a collaborative effort. With a new season coming, these are cocktails we’re removing. These are flavor components I want to focus on. These are things that we’re gonna have access to that I want to use. We’ll have four to five meetings, everyone will present, and we’ll all taste together. If you don’t do that and you’re one person making a list, your talent tends to be skewed one way. And it’s good to get feedback from other people. It’s the only way you can get inspiration.
EB: What inspires  you when creating a new drink? 
  LR: A lot of  things. A new spirit, when I taste it, I’m like “Wow this is really cool.”  Vermouth de Cherino, a vermouth from the 1980s, has a great, sasparilla-like  quality. Or a new rye or a new gin. But I’m definitely really inspired by  seasonality as well. In New York we have four separate seasons that are really  prominent. You really do get seasonal ingredients. Great tomatoes, corn, and  berries in the summer. Winter comes along and there’s citrus fruits and  pomegranates and spices and ciders. I definitely like to drink for the seasons.  Growing up in Miami it was all sort of one season, with citrus-based cocktails. It’d  be sort of weird to drink egg nog or a hot toddy and go pass out on the beach. 
EB: What is your  favorite cocktail to drink? 
  LR: Again I  definitely drink time and place and of the season. If I go to a little Irish  pub I’ll drink whisky and beer. If I go to cocktail bar, I’ll take something  off their menu. At a restaurant I’ll have basics—Negroni, Manhattan, Martini. No matter how bad you do,  it’ll be good. A lot of Negronis in spring, and whisky-based in winter. I like  a great Martini. 
EB: What’s your  favorite drink to make?
  LR: I like making  tons of different cocktails. I’d rather make something for somebody that  they’ve never really had. Something that’ll fit their bill. Seeing their eyes  open and say “this is nothing I expected.” 
EB: What are some  of your favorite food-industry charities? Why?
  LR: We’ve been  working with Share our Strength quite a lot and City Meals on Wheels. We also  work a lot with [Madison Square]  Park. Obviously, it means a lot to us that we work with them quite a bit. We do  that through Big Apple BBQ and other fundraisers. Flatiron chefs always  participate. 
EB: What does  success mean for you? 
  LR: I think  success is a lot of things. Growth, personal growth. Looking back and seeing  what I’ve done in previous years and what I’m doing now, if I’m more proud of  what I’m doing, not so much my job but what I’m creating. There’s obvious ones:  getting press, winning awards. I think this year made a big impact on me. We  got a new award at Tales, “Best Restaurant Bar in the World.” You were lucky  enough to be nominated, more lucky to win. It’s great that so many people are  recognizing each other. People think we’re actually doing a good job, that  means success to me.
Another thing—I look at a lot of people I’ve worked with, seeing what they’re doing, how successful they are, that means the most to me. I look at who I taught to bartend, and they have an amazing palate and an amazing vision. Look at what he did at Compose—I think Eamon Rocky at Compose is amazing. It means a lot to me that he’s doing so well. There are different facets of success. Personal success to me is feeling better about what I’m doing. Success on a global level is more awards and press.
EB: Where will we  find you in 5 years? 
  LR: Well,  currently, I don’t know if you know about this new project called The Nomad – it’s on 28th and  Broadway. It opens in February. We’re doing all the food and beverage. Chef  Humm, the General Manager Will Guidara and myself. I’m basically focusing on  that and Eleven Madison Park at the  same time. I’m gonna stay at both. I still am going to be behind the bar. I’ll  definitely work more on a managerial level than I do now. I say in a few years  making The Nomad amazing, keeping Eleven Madison Park, and pushing the  boundaries I want it to achieve. Hopefully, I’ll be working on new projects  with the same group. They’re insanely amazing at what they do, and they have a  knack for nurturing and pulling talent and supporting people they believe in. 
EB: What would be  your last cocktail (in your life)? 
LR: It depends on the weather. If I’m sitting on the  beach I want a Havana Club 3-Year or Havana Club 7-Year. If not, I probably  want something like either a Brooklyn, or an Old Fashioned or a Manhattan. If somebody has  a gun, an Old Fashioned or a Havana  Club 3-Year Daiquiri. Whatever’s available.
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Mixologist Leo Robitschek
Eleven Madison Park11 Madison Avenue
New York, NY 10010
www.elevenmadisonpar..






